Name
From Impressions to Impact: Unlocking Advertiser Value in FAST
Date & Time
Tuesday, September 30, 2025, 3:45 PM - 4:30 PM
Speakers
Description
Advertising in FAST has moved beyond a basic search for incremental impressions. As the industry matures, advertisers increasingly expect greater transparency, measurable outcomes, and scalable impact.
This panel will explore new ad innovations promising to drive additional value, the evolution of buying models across programmatic connections and direct deals, and how a growing focus on outcomes is influencing spending. Panelists will also discuss FAST’s role in driving incremental reach today and its future in cross-platform media strategies.
Location Name
Los Angeles Ballroom (California Level P2)
Full Address
Fairmont Century Plaza
2025 Avenue of the Stars
Los Angeles, CA 90067
United States
2025 Avenue of the Stars
Los Angeles, CA 90067
United States
Session Type
Session